Dubai TV and Sama Dubai

Work included

  • Client Name: Dubai TV and Sama Dubai
  • Service Type: Sonic Branding / Music Themes
  • Delivery: 5 weeks

What we delivered:

Sonic branding services have gained immense popularity in recent years as it has become a crucial aspect of marketing strategies. It is a powerful tool that creates an emotional connection between the brand and its audience through sound.

The recent project by our company for Dubai TV and Sama Dubai was a challenging yet exciting opportunity for us. We were entrusted with the task of re-arranging the Sonic branding and music themes that we had originally created almost two decades ago. This was a unique project for us as we had to combine our expertise and experience with modern technology and contemporary music trends to create a fresh and innovative sound.

Our team worked diligently to create over 100 new idents and cutdowns for the channels. We drew inspiration from the culture and heritage of the UAE and incorporated it into our work. We also kept in mind the target audience and the specific themes of Eid and Ramadan to create a unique and memorable experience for viewers.

We are especially proud of the work we produced for Eid. These new idents and cutdowns captured the essence of the festive season and celebrated the traditions and customs of the region. The music and sound design complemented the visuals and created an immersive experience for the audience.

We plan to release some of the Ramadan indents in the coming weeks, and we cannot wait to share them with our clients and viewers. Our team is excited about the feedback we will receive, and we hope that our work will contribute to enhancing the brand identity of Dubai TV and Sama Dubai.

In conclusion, Sonic branding services are an essential aspect of brand identity and marketing. Our recent project for Dubai TV and Sama Dubai was a testament to the power of sound in creating emotional connections with audiences. We look forward to more such projects in the future, where we can utilize our expertise and creativity to create innovative and memorable sound experiences


“I am writing to highly recommend Matt from BKP for his exceptional work in composing and arranging original music. I have had the pleasure of working with Matt for many years and have always been impressed by his dedication, creativity, and professionalism.
One of the things that truly sets Matt and BKP apart from other music companies is their ability to consistently deliver high-quality work on time. They are always willing to go above and beyond, often working through the night to meet tight deadlines. Their commitment to their craft is truly admirable.

Matt and his team at BKP have consistently delivered high-quality work on time, often working through the night to meet tight deadlines. Their commitment to their craft is truly commendable and I have never been disappointed with their work.
What truly sets Matt and BKP apart from other music companies is the unique style and quality of their music. Matt has a deep understanding of the local Emirati music culture, which allows him to seamlessly blend Oriental and Western influences to create outstanding compositions. His ability to find the perfect balance between these two styles is truly remarkable.
I have no doubt that Matt’s talent, hard work, and dedication to his craft will be a valuable asset to any project he is involved in. I wholeheartedly recommend him without any reservations.”

Reem Emad Alieh
Brand Management Department Director
Brand Management


BKP Group | Dubai

Business Central Towers
Tower B, 802
Dubai Media City, UAE

Phone: +971 4 334 9668

BKP Group | Dubai

Building No. BS8
Al Qudra Rd
Dubai Studio City, UAE

Phone: +971 4 334 9668

BKP Group | Riyadh

Office No. 43 & 44
Second Floor
Al Thumama Road, Al Nada District
Riyadh, KSA

Phone: +966 11 293 2077

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