How have entertainment services changed with technology?
In the not-so-distant past, entertainment meant gathering around a television set, going to the movie theater, or attending a live concert. Today, the meaning of entertainment has dramatically changed, and it’s all because of technology.
Technology has influenced an array of industries, and the entertainment sector is no exception. From Netflix to Spotify, you can watch anywhere and anything you want. Film production, music composition, and storytelling now offer more immersive experiences.
Gaming enthusiasts have now a jaw-dropping world of video games, and guess what? You won’t have to buy a gaming console. In simple words, technology has taken the entertainment industry to a whole new level.
Let’s narrow down how the entertainment industry is evolving in response to tech innovations.
Music and Technology
Music is one of those entertainment industries that felt the winds of technology quickly. If you go back to the 90s, you would imagine a song lover purchasing a CD from a music shop. Then, sitting in front of the stereo to install the CD. All this hassle just to listen to a song. What now? Just go to the internet and find your favorite song in just the blink of an eye.
From AI composers, streamlined streaming, holographic artists, VR music videos, and pay-to-play, technology has transformed the entertainment value. But it’s not only the accessibility that has greatly enhanced; the music itself has now become an unimaginable art.
Some great technological advancements in the music industry include:
Before this technology, the tools, musicians, etc., must have been at the same location to record audio entertainment. Now, you can separately record various components and parts of the song and combine them to make a full unit.
Now, musicians can also record audio on their personal computers. Using a digital audio workstation (DAW), users can produce and edit their songs of reasonable quality. Besides, it encompasses precise editing capabilities, such as pitch shifting, time stretching, and more.
Sample manipulations, new synths, and new noises have magically changed how people compose music. Writing and producing audio content has become a lot easier and more innovative. In fact, technology has given birth to new genres, such as House music, electro-dance music (EDM), and many others.
Synthesizers And Samplers
With the use of synthesizers and samplers in the entertainment sector, musicians can generate new songs and modify old songs in a way that’s impossible with conventional instruments. Using these technologies, artists can create sonic textures and compositions, creating new forms of amusement.
Musical Instrument Digital Interface (MIDI)
You don’t need a complete brass band to get the desired impression in your recordings. Using MIDI, you can create complicated arrangements in your songs and leave a lasting impression of your songs in the entertainment industry.
The innovation in audio production is not restricted to these few advents. Modern music composition and production companies, such as BKP group, leverage these handy innovations to make your audio projects no less than a masterpiece.
Film-Making and Technology
When one says entertainment, the pure pleasure of watching movies passively hits our minds. Film-making has now turned to offer immersive experiences that no one has ever imagined before. Earlier, movies were just recorded and streamed in theatres. Now, you can cut the annoying parts of your projects with post-production, enhance the audio with sound effects, and add foley sounds to enhance the visuals.
In addition, Computer Generated Imagery (CGI), a subcategory of VFX, has entertained anime lovers. With the help of computer software, you can leave the audience in awe.
James Cameron’s “Avatar” movie is a verdict to it. He leveraged top-notch motion capture technology to capture actors’ actions and then transposed them onto large blue aliens. If you have watched Avatar, you might be questioning if it really a computer-animated film.
There are plenty of other forms of technology that created a seismic shift in the film-making industry. This is how technology has influenced the various forms of visual entertainment:
Video Streaming Services
One of the most conspicuous and profound changes in the entertainment industry is the rise of streaming services. These platforms have disrupted traditional television and cinema models, providing people an unprecedented control over what, when, and how they watch content. Netflix, Amazon Prime Video, Disney+, and Hulu are prime examples that enhanced the entertainment value. These Over-the-Top platforms have an expected market size of $434.5 billion in 2027 with a CAGR of 16.5%.
Disney even released blockbuster movies like “Mulan” and “Black Widow” directly on the platform. Such movies not only entertained us but also demonstrated the shift away from theaters. Streaming services allow viewers to binge-watch entire seasons in one sitting or catch up on missed episodes at their convenience.
Virtual Reality (VR) and 360-degree Video
VR and 360-degree videos have enabled viewers to step into the narrative and get an exceptionally entertaining experience. Films, adverts, and other forms of video content have become equipped with immersive experiences, blurring the line between real and virtual environments.
With the demand for high-resolution movies, 4K and 8K are becoming the standards for media platforms. We are likely to get even more high-resolution to get a lifelike cinematic experience.
Artificial Intelligence (AI) and Machine Learning
When one talks about the impact of technology, AI and Machine Learning can never be undermined. These revolutionary technologies have enhanced the entertainment value. AI-powered tools can help with tasks such as color grading, video editing, subtitle generation, and more.
Gaming and Technology
Video games have evolved from a niche hobby into a dominant force in the entertainment industry, thanks to technological advancements. The entertainment value of the gaming industry now rivals, and sometimes surpasses, the film and music industries in terms of revenue.
This extreme popularity of video games is due to high-level accessibility. A decade ago, you could only play video games on a gaming console. Now, you can play games on virtually any game, including smartphones and tablets.
AR/VR and AI mentioned above have also shaken the video gaming industry as well. Video animation and graphics are long been used. Today, the gaming environment is richer in detail and incredibly realistic.
Besides, modern games are designed with multiplayer play as the main theme. Fortnite, a household name for every gamer, lets 100 players compete to get the last standing position. In addition, in-game purchases help developers earn millions in revenue.
What else? Cloud gaming services like Google Stadia and NVIDIA GeForce NOW are changing how games are delivered. E-gaming is now a favorite hobby of both children and adults.
Unlocking the Future: How BKP Group Revolutionizes Entertainment with Technology
Technology is ever-evolving. If you want your project to truly shine in this fiercely competitive entertainment market, you need to stay ahead of the curve. At BKP group, our video and audio professionals possess technological expertise for transforming your projects.
From pre-production to post-production and anything in between, we offer a full suite of video production and audio composition services that exceed your expectations. Besides, the entertainment performances at BKP group know no bounds, from intimate jazz evenings to a full concert orchestra.
If you are hunting for the best entertainment services across the Middle East, all your needs will be met at BKP Group.
Role of Technology in the Future of the Entertainment Sector
Given the pivotal role of technology in the success of the entertainment industry, the future implies a further increased contribution. A blend of technology, ideas, and talent will bring up great visual and audio masterpieces.
Life without live-streaming platforms is unimaginable now. To meet increasing audience demands, short-form social videos and on-demand streaming will continue to boom.
AI and machine learning will further sprawl to incorporate efficiency in filmmaking, from script writing to video editing. However, the role of professionals in creative direction will still be needed.
In addition, the traditional means of movie screening, like theatres, will face some competition from novel venues like drive-ins and dome theatres.
Amidst these changes, brands and marketers will also distribute their own content to tell stories and reach audiences. So, the lines between entertainment, storytelling, and marketing will further blur.
Throughout this transformation, the expertise and knowledge of music and video professionals will remain at the forefront.
Contact us today and learn more about how we can offer you revolutionary entertainment services.
What is Computer-generated Imagery?
CGI refers to the act of creating scenes, motions, and pictures with the help of computer software.
What are some popular streaming platforms?
Netflix, Disney+, Amazon Prime Video, and Hulu are prime examples of streaming services that have disrupted traditional television and cinema models.
How does AI offer personalization in the entertainment industry?
AI algorithms analyze user data to recommend content that aligns with individual preferences. Streaming services like Netflix and Spotify use AI to curate content and playlists tailored to each user’s tastes.
What future holds for the entertainment sector?
In the future, we can anticipate further integration of AI and VR into entertainment experiences, continued growth in streaming services, and exciting innovations that will redefine how we engage with entertainment.