January 28, 2018

The importance of sonic branding

The power of music and sound transcends language, culture and all things visual, which makes sonic branding a huge part of the promotional game for many companies. For example, anyone anywhere in the world can hear the simple tune “I’m Lovin’ It” and instantly think of McDonald’s (in fact, Justin Timberlake wrote a track around the original five-note jingle). The process of “distilling a multimillion dollar brand into a few seconds of sound” can be long and challenging, but it pays off–sonic branding signatures can be more recognizable than company logos or spokespeople.

We are the leaders in producing sonic branding Dubai. We have created iconic sonics for Du, Etisalat, Emirates, RTA, STC, Emirates NBD to name just a few!.

BKP Group | Dubai

Business Central Towers
Tower B, 802
Dubai Media City, UAE

Phone: +971 4 448 3600
Email: info@bkp.group

BKP Group | Dubai

Building No. BS8
Al Qudra Rd
Dubai Studio City, UAE

Phone: +056 864 0444
Email: info@bkp.group

BKP Group | Riyadh

Office No. 43 & 44
Second Floor
Al Thumama Road, Al Nada District
Riyadh, KSA

Phone: +966 11 293 2077
Email: info@bkp.group

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